About the program
Hard Sun Interstate, a mobile installation conceived by Biennial participant Sam Chermayeff Office and the mineral sunscreen brand Hard Sun, will be hosted at the Graham Foundation during the Biennial’s opening weekend.
The project examines how objects traditionally associated with individual consumption can be adapted as instruments of a larger collective. By generating temporary communities across a range of diverse environments, a car and a sunscreen product are recontextualized as a shared experience. Starting with the archetypal Sedan as both structural object and symbol of individualism, Chermayeff turns the vehicle into a mobile commons—offering coffee, music, and sun protection. The installation will travel from New York City to Aspen, San Francisco, Chicago, Austin, and Los Angeles, with additional stops along the route.